After my earlier post on CPM becoming less useful as an advertisement metric, I just saw this excellent post on click fraud by Andy Greenberg. After reading it I cannot help but feel that the whole advertisement business is inflated too much. Where are the companies that are going to demand more value for their advertisement spent!
-
Recent posts
- Dear HN: I am not interested in your f*cking opinion
- Announcing the Appsterdam Zwapp Channel
- How can you help the Appsterdam movement that @bmf just kickstarted
- Help the iOS developer community to innovate on inter-app communication
- The competitive advantage Apple holds over Google isn’t iOS5 or iCloud
- The TechCrunch and HackerNews effect on Zwapp
- About the open versus closed debate: Advice to Jobs and Rubin
- The iPad is a great social computing device
- The Wired website will soon be “no longer needed”
- On investors, competition and decency
Pingback: On-line advertisement uncomfortable for traditional companies? « Alexander van Elsas’s Weblog on new media & technologies and their effect on social behavior