Category Archives: community marketing

The myth of SocialAds, Beacon and Insights: it ain’t gonna work!

The countdown continues. After I decided to write a post on the downfall of Facebook as their stealth ad system is being revealed, we are now on another day after. The day after Mark Zuckerberg announced his 3 way ad … Continue reading

Posted in advertisement trap, business model, community marketing, Facebook, Mark Zuckerberg, social networks, SocialAds, Uncategorized, user centric innovation, web 2.0 | Tagged , , , , , , , , , | 4 Comments

The conversation never stops

If I would have to name one thing technology has brought us the past years it would be the ability to interact with each other. There are so many ways we can connect now that we almost need to hire … Continue reading

Posted in business model, community marketing, eBay, Facebook, Google, interaction, Mobile, on-line advertisement, Radiohead, web 2.0, Yahoo | Tagged , , , , , , , , , , | 1 Comment

Matching advertisement to consumer profiles part 2

Michael Arrington at TechCrunch has written a nice post on a user profiling in a social community Piczo. The idea is to let the user decorate his profile page in a similar way teenagers do with their bedroom. Hanging posters, … Continue reading

Posted in advertisement, community marketing, on-line advertisement, Profiles | Tagged , , , , | 1 Comment

Tara Hunt video presentation on Social Capital at Eday

Just saw a very nice and complete overview of all the different presentations at Eday in the Netherlands. Thanks to Frank Janssen of FrankWatching for this. One that stands out for me is the presentation by Tara Hunt, called “how … Continue reading

Posted in community marketing, Rolf Skyberg, social capital, Tara Hunt | Tagged , , , | Leave a comment