Category Archives: future of advertisement
Think opposite, or keep on dreaming?
Sometimes when you look at a specific situation or problem it helps to think opposite. When you think opposite or try to do things entirely against existing rules it helps you to understand the system or to find new ways … Continue reading
Ads and Social Networks, an explosive combination?
Just ran into several posts mentioning that Google has stopped an experiment with ads on their social network Orkut. Google claims it was only an experiment and that the ads only appeared in 1% of the pages shown. According to … Continue reading
The flaws in web 2.0 and how to correct them part 2
After I wrote my earlier post called “The flaws in web 2.0 and how to correct them” I was surprised by the really positive replies and also the quality of the discussion that seems to have been triggered by it. … Continue reading
A new corner in the future of advertising
John Battelle pointed me to an excellent article by Kevin Kelly called “A new corner in the future of advertising“. In this in-depth analysis Kevin suggests that the introduction of Google Gadget adds might lead to a future in which … Continue reading